CarBravo x Barbie

When Barbie was blowing up around the world, we noticed a dark side to all that pink popularity: used Barbie Dream Cars were being listed on resale sites for insanely inflated prices (10X times normal value).

America’s newest used car brand, CarBravo, insists on fair prices for all used cars—yes, even toy ones. So we got the green light from Mattel, then bought a fleet of those overpriced used Dream Cars and listed them on our commerce site (you can get to it here) designed to mirror the real CarBravo.com. All at honest prices, because that’s what CarBravo does.

This effort won big at D+AD, Cannes, New York Festivals and more to come.